Brand tracking, built for competitive decisions. 

We provide an automated, survey-based brand-tracking dashboard that benchmarks your brand against competitors across awareness, consideration, preference, and brand perception—using a consistent methodology.

What makes our benchmarks credible

Consistent methodology

A syndicated approach that keeps competitor benchmarks consistent across the category.

Research-led design

Researcher-designed questions that measure what matters in your category.

Survey expertise

Built by experienced survey researchers who design and analyse consumer surveys.

User-friendly dashboard

One clear view of brand health and competitors, without relying on reports.

Inside the Brand Tracker dashboard

Brand funnels


See how brands move from awareness to preference.

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Category overview


A quick snapshot of the category and how key brands compare.

Brand perception


See what consumers associate with each brand.

Brands over time


Track how brand benchmarks shift quarter to quarter.

Brand evolution


See how key brand metrics change over time.

Inside the Brand Tracker dashboard

Brand funnels


See how brands move from awareness to preference.

Multi Layer Image
Multi Layer Image
Multi Layer Image
Multi Layer Image

Category overview


A quick snapshot of the category and how key brands compare.

Brand perception


See what consumers associate with each brand.

Brands over time


Track how brand benchmarks shift quarter to quarter.

Brand evolution


See how key brand metrics change over time.

A brand tracker built on research excellence

Curious about tracking your brand?

Schedule a demo to explore our brand tracker dashboard and review your category benchmarks vs competitors.

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